In Bucharest, major events such as concerts & festivals can have a significant impact on local businesses as they attract a large number of visitors who may be interested in accommodation, shopping, dining out and engaging in recreational activities.
Why an events calendar is important:

Anticipating demand: Knowing when major events, conferences, or festivals are taking place in a city allows horeca businesses to anticipate a potential increase in demand. They can plan accordingly by ensuring they have enough staff, stock, and resources to meet the increased demand.

Pricing strategies: The events calendar can also help horeca businesses adjust their pricing strategies based on the demand. They can offer special promotions or pricing during events to attract more customers or increase prices during peak periods to maximize revenue.

Marketing opportunities: Horeca businesses can leverage the events calendar to create marketing campaigns around specific events to attract customers. For example, they can create themed menus, offer discounts to event attendees, or partner with event organizers to reach a wider audience.

Competitive advantage: By keeping track of the events calendar, horeca businesses can stay ahead of the competition. They can identify gaps in the market and capitalize on them by offering unique services or products during events that their competitors may not be offering.

Major Concerts & Festivals in Bucharest with over 5,000 attendees expected:

PANTERA - Metalhead Meeting 2023, 26-28 May, ROMPEXPO
SUMMER IN THE CITY, Sam Smith, Robbie Williams, Editors, Calum Scott, LP, and Abby Roberts, 3-4 June,  Piața Constituției, 
HOLLYWOOD VAMPIRES  Alice Cooper, Johnny Depp si Joe Perry (Aerosmith), 8 June, ROMEXPO
SCORPIONS, 28 June, ROMEXPO
SAGA FESTIVAL, 23-25 June, Romaero Baneasa, 
AMON AMARTH, 1 July, ROMEXPO
DEEP PURPLE, 9 July, ROMEXPO
GUNS N’ROSES – 16 July, Arena Nationala
DEPECHE MODE – 26 July, Arena Nationala
SUMMER WELL, 11 - 13 August 2023, Domeniul Stirbey, Buftea